Patrón is and always will be a beautifully elevated brand. Our job was easy — keep it that way and tout all of the good times to be had. Our team was in charge of their CRM so we aimed to please Patrón lovers via their inboxes.

CD: Brittany Barefoot-McGinnis

ACD/ADs I worked with: Pam Gampper and Cortney I’ll-just-make-a-gif-real-quick Pace